Samoggia, Antonella (author) and Reggeri, Arianna (author)
Format:
Research report
Publication Date:
2017
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10282
Notes:
Proceedings in System Dynamics and Innovation in Food Networks 2017. Pages 101-102., From production to consumption, palm oil is a global food chain facing various sustainability dimensions. The study focuses on Twitter social media communication strategy of world agri-food chain actors on sustainability of palm oil. The study focused on a content analysis of twitter messages of palm oil producers, agri-food manufacturers and retailers. Preliminary results show that palm oil producers aim at promoting public opinion’s positive image of palm oil. Food manufacturers and retailers instead limit their communication on reacting to consumers’ solicitations, such as questions, doubts or complaints on palm oil use.
Summarizes results of a non-farmer survey documenting how each of five stages of the agricultural and food business value chain is evolving in terms of data collection and use.
Online from publisher. 4 pages., "There are several ways to ensure profitability when considering whether to add distribution or delivery services to your company. Those same methods also can help you evaluate whether the services you already offer are making you money."
Online from publisher. 3 pages., Case examples in the eastern U.S. of consumer food buying from local, -in-state, and regional producers, with expressions of increased interest and preference.
USA: Center for Food and Agricultural Business, Purdue University, West Lafayette, Indiana.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: D09404
Notes:
No part of this publication may be reproduced or transmitted in any form without written permission from Purdue University and McDonald's Corporation., 27 pages.
3 pages., Via online from publisher., Summary of promotion and business management options identified during a National Rural Grocery Summit, Wichita, KS, hosted by Kansas State University Center for Engagement and Community Development.
Ngondo, Prisca S. (author / Texas State University) and Craig, Clay (author / Texas State University)
Format:
Book chapter
Publication Date:
2019
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10896
Notes:
See also D10895., Pages 63-70 in Brigitta R. Brunner and Corey A. Hickerson (editors), Cases in public relations: translating ethics into action. Oxford University Press, New York City, New York. 359 pages., Reports on goals of McDonald's to increase transparency with consumers. While their goals are clear, their actions fall short."
