Subject Term: food and marketing communication

Start Over Subject Term food Subject Term marketing communication

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: W.P. Carey School of Business (author / Arizona State University)
Format:: Article
Publication Date:: 2005-11-23
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 182 Document Number: C37054
Notes:: Via online. 3 pages., Includes case example of an unsuccessful blog used to introduce a new milk-flavored drink.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Barclay, Eliza (author)
Format:: Report
Publication Date:: 2012-03-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02766
Notes:: Online from National Public Radio. 2 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Needleman, Sarah E. (author)
Format:: Journal article
Publication Date:: 2005-05-31
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29021
Journal Title:: Wall Street Journal
Journal Title Details:: 245(105) : B1-B6
Notes:: More businesses are hiring people to write blogs. Author cites the efforts of an organic yogurt marketer.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Haig, Matt (author)
Format:: Book
Publication Date:: 2011
Published:: International: Kogan Page Limited, London, Enland.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01165
Notes:: Second edition. 242 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Haig, Matt (author)
Format:: Book
Publication Date:: 2003
Published:: International: Kogan Page Ltd., London, England.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22267
Notes:: 310 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Report
Publication Date:: 2009-09
Published:: USA: Context Marketing, Sausalito, California.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C36059
Notes:: 9 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pearson, David (author)
Format:: Journal article
Publication Date:: 2016
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: D11588
Journal Title:: Journal of International Food and Agribusiness Marketing
Journal Title Details:: 28(2) : 164-176
Notes:: 14 pages., Online via UI e-subscription., Researchers analyzed the co-branding between the United Nations and the urban centers that are successful in becoming UNESCO Creative Cities of Gastronomy. "Cities with this status have the potential to generate benefits from enhanced brand image, with associated economic and social rewards. However, it requires ongoing investment to create awareness among potential tourists and investors and in the development of enhanced pride and coordination among city residents and businesses."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Murphy, Kevin (author / Food-Chain Communications)
Format:: Paper
Publication Date:: 2007-05-23
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25761
Notes:: PowerPoint presentation at the Alltech 23rd International Feed Industry Symposium, Lexington, Kentucky, May 20-23, 2007. 5 pages, 27 slides.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Barrera, Edward (author)
Format:: Journal article
Publication Date:: 2009-04-21
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C28945
Journal Title:: Adotas
Notes:: Via online issue. 1 page., Reports on audience research about the effects of advertising among those who had been exposed to content about a salmonella outbreak.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Qu, Shuyang (author), Gorham, Laura M. (author), Rumble, Joy N. (author), and Roper, Caroline G. (author)
Format:: Paper
Publication Date:: 2015
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05790
Notes:: Paper presented in the Agricultural Communications Section of the annual conference of the Southern Association of Agricultural Scientists, Atlanta, Georgia, January 31-February 1, 2015. 28 pages.

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