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    Start Over Subject Term farmer perspectives Subject Term marketing communication

    1. How new agri-marketers should talk to farmers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Vincent, David (author / Rooster Strategic Solutions)
    Format:
    Commentary
    Publication Date:
    2019
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11355
    Notes:
    Online via AgriMarketing Weekly posting of October 16, 2019. 2 pages., Seven tips for new college of graduates (mostly without farm backgrounds) as they join the ranks of agricultural advertising agencies and agribusinesses and begin working with American farmers and ranchers.

    2. Objective vs. subjective data: finding accurate farmer information

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Blog
    Publication Date:
    2021-01-05
    Published:
    USA: Farm Market iD, Westmont, Illinois.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12076
    Notes:
    Online from publisher. 4 pages., Summarizes benefits of objectively-sourced data from sources like the USDA, public and private data firms, geospatial insights and analysis, and more. Cites weaknesses of farmer surveys, promotions, registration forms and other similar sources.