Van Mele, Paul (author), Harun-Ar-Rashid (author), Zakaria, A.K.M. (author), Nasrin, Rina (author), Chakroborty, Basanti (author), Haque, Md. Mojaherul (author), and Rodgers, Josephine (author)
Format:
Book chapter
Publication Date:
2005
Published:
Bangladesh
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24694
Notes:
Pages 49-60 in Paul Van Mele, Ahmad Salahuddin and Noel P. Magor (eds.), Innovations in rural extension: case studies from Bangladesh. CABI Publishing, Oxfordshire, England. 307 pages.
Edgar, Leslie D. (author), Edgar, Don W. (author), Cox, Casandra (author), Pennington, Kristin M. (author), and Bills-Hunt, Beth Ann (author)
Format:
Paper
Publication Date:
2012-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01501
Notes:
Paper presented in the Agricultural Communications Section of the Southern Association of Agricultural Scientists annual meeting, Birmingham, Alabama, February 5-6, 2012. 21 pages.
9 pages., Online via UI electronic subscription., A choice experiment was used to evaluate the U.S. public's willingness to pay for egg attributes including housing system, color, size, and certifying agency. A significant difference in willingness to pay for hen housing systems was found using video information treatments describing hen housing systems. Participants were indifferent between hen housing systems when they viewed video treatments describing hen housing systems. However, they clearly preferred the cage-free system when they viewed no video treatments. "Results point towards potential public misunderstanding of the costs and benefits associated with the "cage-free" egg label designation."
