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    Start Over Subject Term crops Subject Term data collection Subject Term decision making

    1. The importance of source: A mixed methods analysis of undergraduate students' attitudes toward genetically modified food

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ruth, Taylor K. (author), Rumble, Joy N. (author), Gay, Keegan D. (author), and Rodriguez, Mary T. (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07573
    Journal Title:
    Journal of Agricultural Education
    Journal Title Details:
    57 (3): 145-161

    2. What makes Farm Market iD's data different?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rao, Steve (author) and Farm Market iD
    Format:
    Online Magazine
    Publication Date:
    July/August 2019
    Published:
    United States: Farm Journal
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11047
    Journal Title:
    AgriMarketing
    Notes:
    2 pages, via online magazine archive, Several years ago, Farm Market iD saw that agribusinesses were struggling to use to the data and insights at their disposal to understand how they were performing in the market and needed modern-day data science to power decision-making. Given Farm Market iD's unique and powerful data and our ability to contextualize data to understand and interpret the agricultural market, we knew we had something valuable to offer.