Content analysis of newspaper and television coverage provides an overview, for the first time, of the frequency, depth and range of coverage of agricultural issues in the Swiss media in 2004. Authors observe that "it may be concluded that media coverage of farming issues is somewhat superficial."
Kroupa, E.A. (author), Walker, D.K. (author), and Dept of Agricultural Journalism, University of Wisconsin-Madison; Dept of Agricultural Journalism, University of Wisconsin-Madison
Format:
Report
Publication Date:
1974
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 10 Document Number: B01397
Notes:
AgComm Teaching. Eugene A. Kroupa Collection., Madison, WI: Wisconsin Experiment Station, University of Wisconsin-Madison, 10pp (Research Report R2625)
