Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: C16145
Notes:
6 p., Paper accepted for presentation by the Mass Communication and Society Division, for the special topics competition for the Health Communication and Media research panel, at the Annual Convention of the Association for Education in Journalism and Mass Communication, Miami Beach, FL; August 2002
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 103 Document Number: C08837
Notes:
The 93rd annual meeting of the Southern Association of Agricultural Scientists --Communications Section. Greensboro, North Carolina. February 4-7, 1996; p. 61-68
25 pages, via online Journal, The spread of non-prescription opioid abuse has increased to the point that a person is now more likely to die from an accidental overdose than an automobile accident. Rural areas have been hit particularly hard, and many farmers indicate direct impacts resulting from the opioid epidemic. Researchers have recognized the role of the media in communicating complicated issues and influencing potential solutions. This study analyzed the frames and sources used to communicate issues regarding the rural opioid epidemic in The New York Times and five additional newspapers from states most affected by the opioid epidemic. A total of 115 news, feature, editorial, and other articles were analyzed. The most often used frame was “growth or spread” of the epidemic and the sources most frequently referenced were medical professionals and elected officials. Although a non-traditional issue in agriculture, agricultural communicators should not shy away from getting involved given the potential for harm to rural communities and, in turn, the agriculture industry. Future studies should investigate rural community member and journalist perceptions on the issue, as well as coverage in other states.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27733
Notes:
Abstract available in CD and print formats. Full text available in print format., Presented to the Research Special Interest Group at the annual meeting of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences, in Traverse City, Michigan, June 10, 2008. 21 pages.
