Miljkovic, Dragan (author) and Mostad, Daniel (author)
Format:
Paper
Publication Date:
2005-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D06760
Notes:
Paper presented at the American Agricultural Economics Association annual meeting, Providence, Rhode Island, July 24-27, 2005. 24 pages., Found that media can trigger changes in diets.
Gil, Jose M. (author), Radwan, Amr (author), Kaabia, Monia Ben (author), and Serra, Teresa (author)
Format:
Paper
Publication Date:
2008-01-29
Published:
Spain
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28334
Notes:
Presented at the 107th EAAE Seminar, "Modelling of Agricultural and Rural Development Policies," Sevilla, Spain, January 29-February 1, 2008. 19 pages.
25 pages., Online via UI e-subscription., Researchers investigated consumer attitudes toward vegetarianism, using two studies involving interviews with vegetarians and meat eaters. Text analysis revealed that "emotionally calibrated consumers were 'moral vegetarians' who find meat repulsive and make ethical food choices." Cognitively calibrated consumers were found to be 'health vegetarians' who "scanned the nutrition information, avoided meat due to health restrictions, and embraced vegetarianism for healthy life." Findings prompted suggestions for promoting vegetarianism.