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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Thompson, Stanley R. (author), Hermann, Roland (author), and Krischik-Bautz, Stephanie (author)
Format:
Journal article
Publication Date:
2002
Published:
Bavaria
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22419
Journal Title:
Agribusiness
Journal Title Details:
18(3) : 369-385
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Kinnucan, H. W. (author) and Venkateswaran, M. (author)
Format:
Journal article
Publication Date:
1990-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22301
Journal Title:
Southern Journal of Agricultural Economics
Journal Title Details:
22(2) : 137-151
Notes:
Found that an advertising campaign increased/improved consumers' awareness of farm-raised catfish (15%) , attitudes toward it (3-6%) and purchases of it (12-13%). Factual content of the ads had less impact on behavior than the mere presence of the ads.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Kaiser, Harry M. (author) and Schmit, Todd M. (author)
Format:
Journal article
Publication Date:
1998-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22303
Journal Title:
Agricultural and Resource Economics Review
Journal Title Details:
27(1) : 43-52
Notes:
Revealed evidence that most of the observed change in egg demand between 1987 and 1995 could be explaind b y dietary cholesterol concerns. Advertising efforts resulted in net benefits to egg producers.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Forker, O. (author), Kaiser, Harry M. (author), Lenz, John E. (author), and Reberte, Carlos (author)
Format:
Journal article
Publication Date:
1996-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22307
Journal Title:
Journal of Agricultural and Resource Economics
Journal Title Details:
21(2) : 199-209
Notes:
Cites evidence of wearout.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Williams, Gary W. (author) and Capps, Oral, Jr. (author)
Format:
Journal article
Publication Date:
2020
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11389
Journal Title:
Journal of International Food and Agribusiness Marketing
Journal Title Details:
32(1) : 13-29
Notes:
17 pages., Analysis revealed that the United Sorghum Checkoff Program (USCP) promotion programs, 1975-76 to 2015-16, resulted in a 4% increase in the sales value of sorghum for food and industrial uses and a 1% increase in total sorghum farm revenue. The farm-level benefit-cost ratio was estimated at between 5.8 and 7.1 in terms of producer profit per dollar spent on promotion.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gould, Brian W. (author), Kaiser, Harry M. (author), Chung, Chanjin (author), Schmit, Todd M. (author), and Dong, Diansheng (author)
Format:
Journal article
Publication Date:
2002-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22308
Journal Title:
Journal of Agricultural and Resource Economics
Journal Title Details:
27(1) : 165-186
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Epperson, James E. (author), Huang, Chung L. (author), Costa, Ecio F. (author), and McKissick, John C. (author)
Format:
Journal article
Publication Date:
2002-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22313
Journal Title:
Journal of Food Distribution Research
Journal Title Details:
33(1) : 52-61
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
House, Lisa A. (author), Jiang, Yuan (author), and Salois, Matthew (author)
Format:
Paper
Publication Date:
2014-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02724
Notes:
Paper presented at the 2014 Agricultural and Applied Communications joint AAEA/EAAE/CAES symposium: Social networks, social media and the economics of food, Montreal, Canada, May 29-30, 2014. 17 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
van Voorthuizen, Hilde (author), Schotzko, Tom (author), and Mittelhammer, Ron (author)
Format:
Paper
Publication Date:
2002-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22285
Notes:
Presented at the annual meeting of American Agricultural Economics Association, Long Beach, Californa, July 28-31, 2002. 30 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Mittelhammer, Ron C. (author), van Voorthuizen, Hilde (author), and Schotzko, R. Thomas (author)
Format:
Journal article
Publication Date:
2003-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22312
Journal Title:
Journal of Food Distribution Research
Journal Title Details:
34(1) : 134-152