Focus on the most effective means of communicating with opinion leaders. In this study, respondents were asked to indicate whether they were interested in interacting with alumni of leadership development programs through a list of eight potential communication channels.
Specht, Annie R. (author) and Buck, Emily B. (author)
Format:
Conference paper
Publication Date:
2017-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D08161
Notes:
Research paper presented in the Agricultural Communications Section, Southern Association of Agricultural Scientists (SAAS) conference in Mobile, Alabama, February 4-7, 2017. 27 pages.
