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Start Over Subject Term audience analysis Subject Term campaign planning Subject Term media selection

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Agency for Toxic Substances and Disease Registry, U. S. Department of Health and Human Services.
Format:: Report
Publication Date:: 2005-08-23
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23939
Notes:: 26 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Journal article
Publication Date:: 1979-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26816
Journal Title:: Journal of Extension
Journal Title Details:: 17 : 6+
Notes:: Quantative approach to estimating the impact/productivity of various media for extension communications. Involves using subjective data objectively.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gordon, Ross (author), Hastings, Gerard (author), McDermott, Laura (author), and Evans, W. Douglas (author)
Format:: Book chapter
Publication Date:: 2008
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01365
Notes:: Pages 74-90 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Mata, Jose I. (author)
Format:: Guide
Publication Date:: 1992
Published:: Peru: Academy for Educational Development (AED)
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 136 Document Number: C20743
Notes:: Burton Swanson Collection, 259 pages. Communication for Technology Transfer in Agriculture Project

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Workbook
Publication Date:: 1994-01
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03076
Notes:: Compiled for PRIDE: Project in Development and the Environment. 79 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Powell, Doug (author), Mathiasen, Lisa (author), and Jacob, Casey (author)
Format:: Abstract
Publication Date:: 2009-05-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29190
Journal Title:: Food Control
Notes:: Via Science Direct. 2 pages., Authors emphasize coordinated planning, based on understanding of audiences.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hastings, Gerard (author), Freeman, Jo (author), Spackova, Renata (author), and Siguier, Pierre (author)
Format:: Book chapter
Publication Date:: 2008
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01363
Notes:: Pages 93-107 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Handbook
Publication Date:: 1994-01
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08028
Notes:: John L. Woods Collection, Prepared for Chemonics International, Inc., Washington, D. C. in support of the Project in Development and Environment ((PRIDE), U. S. Agency for International Development, Washington, D. C. 79 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author) and Woods, John L. (author)
Format:: Handbook
Publication Date:: 1996-03
Published:: International: Chemonics International, Inc., Washington, D.C.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 195 Document Number: D09323
Notes:: John L. Woods Collection, 68 pages., A how-to manual for designing and implementing effective communications campaigns.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Handbook
Publication Date:: 1994
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08029
Notes:: John L. Woods Collection, Prepared for Chemonics International, Inc., Washington, D. C. in support of the Project in Development and Environment ((PRIDE), U. S. Agency for International Development, Washington, D. C. 78 pages.

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