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    1. Building brands with competitive analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gordon, Ross (author), Hastings, Gerard (author), McDermott, Laura (author), and Evans, W. Douglas (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01365
    Notes:
    Pages 74-90 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

    5. Establishing a strong brand identity through a website: the case of Greek food SMEs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Vlahvei, Aspasia (author), Notta, Ourania (author), and Grigoriou, Evita (author)
    Format:
    Journal article
    Publication Date:
    2013
    Published:
    Greece
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02742
    Journal Title:
    Procedia Economics and Finance
    Journal Title Details:
    5 : 771-778

    6. Food and beverage advertising to children on U.S. television: Did national food advertisers respond?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Warren, Ron (author), Wicks, Jan LeBlanc (author), Wicks, Robert H. (author), Fosu, Ignatius (author), and Chung, Donghung (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05868
    Journal Title:
    Journalism and Mass Communication Quarterly
    Journal Title Details:
    84(4) : 795-810

    8. It's the product: Do risky products compel attention and elicit arousal in media users?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lang, Annie (author), Chung, Yongkuk (author), Lee, Seungwhan (author), and Zhao, Xiaoquan (author)
    Format:
    Journal article
    Publication Date:
    2005
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36420
    Journal Title:
    Health Communication
    Journal Title Details:
    17(3) : 283-300

    9. Judge orders Anheuser-Busch to revise its anti-corn syrup ads

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Associated Press (author)
    Format:
    Article
    Publication Date:
    2019-05-28
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10557
    Notes:
    2 pages., via website, AgriMarketing Weekly., A Wisconsin judge on Friday ordered Anheuser-Busch to stop suggesting in advertising that MillerCoors’ light beers contain corn syrup, wading into a fight between two beer giants that are losing market share to small independent brewers.