Via ProQuest Historical Newspapers. 1 page., Survey by the National Farm Radio Council of Chicago identifies listening patterns and information preferences of farm listeners. The largest farm audience is listening at 8:30 p.m. A little more than 60 percent of the farm audience is listening at noon. Describes the types of agriculture news/topics desired.
USA: Delmar, Centage Learning, Clifton Park, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01730
Notes:
"As communicators, we are caretakers of an industry - one of the most important industries in the history of humankind. It is our duty as students and teachers of agriculture to learn, as efficiently and thoroughly as we can, the skills needed to tell a positive story about agriculture through words, pictures and Web site content. This book will help you in that goal." (p. xiii)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35800
Notes:
Pages 362-368 in L. John Martin and Ray Eldon Hiebert (eds.), Current issues in international communication. Longman, White Plains, New York. 390 pages.
