Describes change in programming thrust of Ontario AgRadio Network from market information for producers to broader themes: food crops, livestock, technology and finance, and health (food safety) and environmental issues.
Report of research about evolving relationships between advertising agencies and clients they serve. Questions: What makes an agency indispensable to its clients? Preferred agency compensation structure? Changes in client-agency relationships that are
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16999
Notes:
Pages 151-182 in Steven A. Wolf (ed.), Privatization of information and agricultural industrialization. CRC Press, Boca Raton, Florida. 299 pages, This chapter originated as part of a workshop held at the University of Wisconsin-Madison on October 25-26, 1995. Theme of the workshop: "Privatization of information and technology transfer in U.S. agriculture: research and policy implications."
VonderHaar, Tina (author), Burgy, Beth (author), Tessmann, Marcy (author), Duff, Mary Jane (author), Ries, Rhonda (author), Steever, Sara (author), Martin, Diane (author), Cleaver, Leigh Ann (author), and Adams, Lisa A. (author)
Format:
Journal article
Publication Date:
2016-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07078