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    Start Over Subject Term agri-marketing Subject Term sales promotion

    2. Farm agencies field depression : agrimarketers favor promotions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Geiger, B. (author)
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 61 Document Number: C01848
    Journal Title:
    Advertising Age
    Journal Title Details:
    (December 15, 1986) : 86MW
    Notes:
    "Agricultural marketers, rural advertisers and advertising agencies in the Midwest are feeling the effects of the depressed U.S. farm economy. Farm billings at the 50 largest agricultural agencies are projected to drop 11.5% in 1986. Farm advertisers increasingly are cutting back their ad budgets."

    7. New study: agri-marketers invest over $600mm annually

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2006-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24776
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(8) : 38
    Notes:
    Responses from 75 agribusiness firms regarding their estimated annual marketing communications expenditures, by media category; number of total employees; number of sales employees; annual sales revenue; and extent of outsourcing of markieting communications work.

    10. Reading promotional materials isn't enough

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Faguy, Denise (author) and Farms.com Professional Services, Guelph, Ontario, Canada.
    Format:
    Journal article
    Publication Date:
    2008-07
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: C28167
    Journal Title:
    Farms.com Highlighter Newsletter
    Notes:
    Via online issue. 2 pages.