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    Start Over Subject Term agri-marketing Subject Term farm journals Subject Term radio

    1. A marketing approach to the analysis and evaluation of communication processes involving and affecting farmers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Golay, G.L. (author / Northwestern University, Evanston, IL)
    Format:
    Research report
    Publication Date:
    1971-03-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: C22712
    Notes:
    Course: Marketing D-52, Communication Methods in Marketing, Northwestern University, Evanston, IL

    2. A salute to NAMA on its 50th

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2007-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26622
    Journal Title:
    Agri Marketing
    Notes:
    Posted at www.agrimarketing.com, 40 pages., Special supplement to the November/December 2007 issue. Articles feature the development, influence and future of NAMA, as well as the professional fields it serves.

    6. General Harbord tunes in on the farm market: the Radio Corporation of America recognizes the importance of the farm market

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Advertisement
    Publication Date:
    1924-09-20
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24897
    Notes:
    APA advertisement featuring RCA use of farm papers. 4 pages.

    8. Milking the most from your promotional dollar: an analysis of agribusiness firms serving U.S. agricultural producers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roucan-Kane, Maud (author) and Peake, Whitney O. (author)
    Format:
    Report
    Publication Date:
    2007-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28388
    Notes:
    Via AgEcon Search. Working Paper 07-05, Department of Agricultural Economics, Purdue University, West Lafayette, Indiana. 20 pages.

    9. New study: agri-marketers invest over $600mm annually

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2006-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24776
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(8) : 38
    Notes:
    Responses from 75 agribusiness firms regarding their estimated annual marketing communications expenditures, by media category; number of total employees; number of sales employees; annual sales revenue; and extent of outsourcing of markieting communications work.