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    52. The effects of advertising on milk demand elasticities and structural changes in Korean milk markets

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kim, Kwansoo (author) and Roh, Jae-Sun (author)
    Format:
    Paper
    Publication Date:
    2003-07
    Published:
    Korea
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22289
    Notes:
    Presented at the annual meeting of the American Agricultural Economics Association, Montreal, Canada, July 27-30, 2003. 17 pages.

    54. The harpoonist

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1911
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16435
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    22(8) : 76-81
    Notes:
    Cites advertisements of questionable effectiveness, including one with a headline, "Big spring boars" accompanied by a large portrait of a man and his wife.

    56. The impact of pork advertising on US meat demand in the presence of competing beef advertising and food safety events

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wohlgenant, Michael K. (author), Piggott, Nicholas E. (author), Zhen, Chen (author), and Beach, Robert H. (author)
    Format:
    Paper
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26278
    Notes:
    Presented at the American Agricultural Economics Association annual meeting, Portland, Oregon, July 29-August 1, 2007. 26 pages.

    57. The impacts of retail promotions on the demand for orange juice: a study of a retail chain

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brown, Mark G. (author), Lee, Jonq-Ying (author), Knight, Erika P. (author), and Chung, Rebecca H. (author)
    Format:
    Paper
    Publication Date:
    2008-07-27
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28333
    Notes:
    Presented at the American Agricultural Economics Association annual meeting, Orlando, Florida, July 27-29, 2008. 10 pages.

    59. The influence of socio-economic characteristics of food advertisement usage

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Govindasamy, Ramu (author) and Italia, John (author)
    Format:
    Report
    Publication Date:
    1999
    Published:
    USA: Department of Agricultural, Food and Resource Economics, Cook College, Rutgers University, New Brunswick, New Jersey.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27642
    Notes:
    New Jersey Agricultural Experiment Station P-02137-2-99. 23 pages.

    60. The medium

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Norman, J.B. (author)
    Format:
    Speech
    Publication Date:
    1920-06-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22481
    Notes:
    Agricultural Publishers Association Record, Jan 1, 1920 - Jul 1, 1920, Series No. 8/3/80, Box 3, University of Illinois Archives., Agricultural Publishers Association Departmental, Associated Advertising Clubs of the World Convention, Indianapolis, Indiana, June 8, 1920. 2 pages., Emphasizes importance of the farm papers in rural homes and communities.