Subject Term: advertising and economics of information

Start Over Subject Term advertising Subject Term economics of information

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Henderson, Dennis (author), Brenes, Jose R. (author), and Sheldon, Ian M. (author)
Format:: Journal article
Publication Date:: 1992-02
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22311
Journal Title:: Journal of Food Distribution Research
Journal Title Details:: 23(1) : 137-152
Notes:: Economic analysis reveals positive and statistically significant impacts of expenditures on television advertising and advertising in consumer-oriented print media.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kinnucan, H. W. (author) and Venkateswaran, M. (author)
Format:: Journal article
Publication Date:: 1990-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22301
Journal Title:: Southern Journal of Agricultural Economics
Journal Title Details:: 22(2) : 137-151
Notes:: Found that an advertising campaign increased/improved consumers' awareness of farm-raised catfish (15%) , attitudes toward it (3-6%) and purchases of it (12-13%). Factual content of the ads had less impact on behavior than the mere presence of the ads.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Williams, Gary W. (author), Capps, Oral. Jr. (author), Dang, Trang (author), and Department of Agricultural Economics, Texas A&M University, College Station.
Format:: Report
Publication Date:: 2010
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35930
Notes:: Agribusiness, Food and Consumer Economics Research Center Commodity Research Report No. CM-01-10. 35 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author) and Schmit, Todd M. (author)
Format:: Journal article
Publication Date:: 1998-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22303
Journal Title:: Agricultural and Resource Economics Review
Journal Title Details:: 27(1) : 43-52
Notes:: Revealed evidence that most of the observed change in egg demand between 1987 and 1995 could be explaind b y dietary cholesterol concerns. Advertising efforts resulted in net benefits to egg producers.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Forker, O.D. (author), Kaiser, H.M. (author), Lenz, J.E. (author), and Sun, C.H. (author)
Format:: Journal article
Publication Date:: 1992
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14823
Journal Title:: Journal of Agricultural Economics Research
Journal Title Details:: 44(4) : 3-18

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Forker, O. (author), Kaiser, H.M. (author), Lenz, J.E. (author), Suzuki, N. (author), and Kobayashi, K. (author)
Format:: Journal article
Publication Date:: 1994
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14821
Journal Title:: American Journal of Agricultural Economics
Journal Title Details:: 76(2) : 296-302

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kinnucan, H. W. (author) and Venkateswaran, M. (author)
Format:: Journal article
Publication Date:: 1990
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14817
Journal Title:: Canadian Journal of Agricultural Economics
Journal Title Details:: 38 : 471-488

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hyde, Jeffrey (author) and Foster, Ken (author)
Format:: Conference paper
Publication Date:: 1999-08-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10928
Journal Title Details:: 7 pages
Notes:: American Agricultural Economics Association Annual Meeting, August 8-11, 1999, Nashville, Tennessee

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Vassalos, Michael (author) and Lim, Kar Ho (author)
Format:: Journal article abstract
Publication Date:: 2016
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07654
Journal Title:: International Food and Agribusiness Management Review
Journal Title Details:: 19(2) : 131-149
Notes:: Full text available at URL.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Thomas, Arthur M. (author) and Canter, Neil (author)
Format:: Journal article
Publication Date:: 2009-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35956
Journal Title:: Agricultural and Resource Economics Review
Journal Title Details:: 38(3) : 431-444

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