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    Start Over Subject Term advertising Subject Term appeals (message) Subject Term ethical issues

    23. Don't be a pot calling the kettle black - dairymen don't have to be fact-stretchers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1962-12
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21305
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    2(12) : 1-8

    25. Fair Play policy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois
    Format:
    Report
    Publication Date:
    1929-10-23
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36809
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, 1 page., A resolution adopted by the APA on this date.

    27. Fair play and "free" in advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1924-11-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24890
    Notes:
    Special Bulletin No. 79. 2 pages., APA members consider when it is appropriate to use the term "free" in advertisements.

    28. Fair play copy resolution: special bulletin

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Bulletin
    Publication Date:
    1917-06-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24814
    Notes:
    Special Bulletin. 1 page., "Some papers in our Association are not living up to the Fair Play Copy Resolution as strictly as they should." Bulletin reminds member publishers to maintain standards for acceptable copy from advertisers.

    29. Farm papers and rejected copy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Letter
    Publication Date:
    1929-12-20
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36811
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, Special Bulletin No. 77. 2 pages., Letter from APA executive secretary to a Better Business Bureau staff member identifying some kinds of objectional advertising copy that APA publishers refuse to accept.