11 pages, This study examined village extension agent’s access and use of information and communication technology in extension services delivery to farmers in Plateau State, Nigeria. The population for the study consisted of all the village extension agents (VEAs) of the Plateau Agricultural Development Program (PADP) in the central agricultural zone of the state. Multistage sampling technique was employed in selecting the respondents for the study. Primary data were collected through the administration of questionnaires and interview techniques and were analyzed using descriptive and inferential statistics. Findings from the study shows that majority (77%) of the sampled village extension agents (VEAs) were males with a mean age of 43 years, Majority (87%) of the respondents were married with a mean household size of 4 persons. The study also showed that majority (80%) of the VEAs had tertiary education with a mean working experience of 13 years and average monthly income of ₦64875. The result also shows that four (4) out of the seven (7) listed ICT facilities were adjudged the ICT facilities accessible to VEAs in the study area having had mean values above the discriminating index (x̅ =2.50). They included; GSM (phone) (x̅ =3.94), radio (x̅ = 2.83), television (x̅ = 2.73) and computer (x̅ = 2.68). Based on 2.50 discriminating index, only two out of seven listed conventional ICT facilities had mean values above the discriminating index (x̅ 2.50) and thus were adjudged the ICT facilities used by VEAs. The GSM (phone) had the highest mean value of 3.62 followed by radio with mean value of 2.54. The logit regression result shows that coefficients of years of working experience and monthly income were significant and positively related to ICT use, while age and complexity in use of ICT were significant and negatively related to ICT use. Major constraints to use of ICT by VEAs includes; lack of administrative support in provision of ICT (87%), lack of in-service training on ICT use (66%), Poor salary/remuneration (64%), lack of awareness of ICT importance in extension (56%) among others. The study recommends intervention, serious synergy, and proactive response on the part of the government, non-governmental organization,s and extension organizations in ICT provision and training of VEAs on ICT use as well as stepping up campaigns on the importance of ICT use in agricultural extension delivery.
4 pages., Via online journal., Transformation process to Audience-centered Communication Theory is introduced, as well as the basic idea of the theory in China. It is believed that using Audience-centered Communication theory can help to consolidate the theoretical basis of participatory agricultural extension. The communication essence of agricultural extension activity is studied, which is spreaders send information to farmers; then, farmers filter and process the information, transform it into their own experiences and feed back on time. Internet logical relationship between audience-centered communication and participatory agricultural extension is studied. Effects of Audience-centered Communication Theory on participatory agricultural extension are analyzed. One is that the Audience-centered Communication Theory defines the guidance and implementation basis of agricultural extension activities; the other is that bringing Audience-centered Communication Theory into agricultural extension research can help to expend the agricultural extension. Several enlightenments of the theory to participatory agricultural extension are obtained. Firstly, take audience as the orientation and focus on the needs of the audience. Secondly, advocate the participatory approach of process; and emphasize the importance of internal audience participation. Thirdly, establish two-way interaction mechanism; and make the promoters understand the implementation and performance status on time.
