Via online issue. 4 pages., Author describes "open access" journals and suggests web sites and searching methods agricultural journalists can use to gain access to them.
USA: Delmar, Centage Learning, Clifton Park, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01730
Notes:
"As communicators, we are caretakers of an industry - one of the most important industries in the history of humankind. It is our duty as students and teachers of agriculture to learn, as efficiently and thoroughly as we can, the skills needed to tell a positive story about agriculture through words, pictures and Web site content. This book will help you in that goal." (p. xiii)
Author examines potentials for bias in coverage efforts of farm media, as reflected in a Trade Talk activity at the annual meeting of the National Association of Farm Broadcasting.
Author comments about the appeal of using online search engines, and what is lost when journalists fail to get into the country to interact with people, settings and activities.
