Summary of changes associated with the 100-year history of the American Agricultural Editors' Association, as well as future challenges and opportunities.
AAEA members, their publications and advertisers are showing signs of strengthening the role of editorial independence in today's commercial environment.
Posted at http://www.agrimarketing.com, Results of three surveys - 1988, 1998 and 2008 - among AAEA members about advertiser influence on editorial content.
Roberts, Owen (author), Simon, Karen (author), and Evans, Jim (author)
Format:
Presentation
Publication Date:
2009-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: D06651
Notes:
PowerPoint presentation at an American Agricultural Editors' Association session of the Agricultural Media Summit, Fort Worth, Texas, August 2009. 38 pages.