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52. Utilization of text mining as a big data analysis tool for food science and nutrition
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tao, Dandan (author), Yang, Pengkun (author), and Feng, Hao (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11679
- Journal Title:
- Comprehensive Reviews of Food Science and Food Safety
- Journal Title Details:
- 19 : 875-894
- Notes:
- 20 pages., Via online from the University of Illinois website., Authors' review provided an overview of the data sources, computational methods, and applications of text data in the food industry. Applications of text data analysis were illustrated with respect to food safety and food fraud surveillance, dietary pattern characterization, consumer-opinion mining, new-product development, food knowledge discovery, food supply-chain management, and online food systems.
53. Utilizing Twitter to communicate risk after a natural disaster
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ruth, Taylor K. (author), Suits, Teresa (author), McLeod-Morin, Ashley (author), Telg, Ricky W. (author), and Association for Communication Excellence (ACE) University of Nebraska-Lincoln University of Florida
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11304
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 104(1)
- Notes:
- 18 pages., via online journal, Hurricane Michael hit the Florida panhandle as a category five hurricane on October 10, 2018. One of the risks after a hurricane is the spread of mosquito-borne disease due to standing floodwaters, which provide perfect breeding grounds for mosquitoes. People often turn to social media during times of crisis to receive up-to-date information. Therefore, there is a need to understand how to use social media to communicate about risks after a natural disaster. The purpose of this study was to explore how Twitter was used to communicate about mosquito control before and after Hurricane Michael and was guided by the Centers for Disease Control’s crisis communication recommendations. Data were collected using Sysomos Media Analytics Platform (MAP). The search included tweets about mosquito control two weeks before and two weeks after Hurricane Michael made landfall and was limited to Florida residents. There were 198 tweets about mosquito control in this timeframe, and a sharp increase in tweets in the weeks following the hurricane. Users tweeting the most about mosquito control were public agencies like mosquito control districts, and common hashtags included #mosquito and #mosquitocontrol; #HurricaneMichael was rarely used. The largest number of tweets were identified with the frame Be First to warn people about mosquito spraying in their local areas. A minority of tweets promoted self-efficacy or promoted action related to mosquito control. None of the analyzed tweets expressed empathy. Extension can use the findings from this study to guide future risk communication on social media following a natural disaster.
54. Working from anywhere
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Young-Puyear, Cyndi (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- USA: National Association of Farm Broadcasting, Platte City, Missouri
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D11633
- Journal Title:
- Airing on the Side of Agriculture
- Journal Title Details:
- May
- Notes:
- 3 pages., Farm broadcaster describes how she and her associates at Brownfield Ag News are adjusting their farm reporting activities during restrictions caused by the current COVID-19 pandemic.
55. Zortman bringing people together through COVID-19 broadcasts
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Zortman, Bill (author / KELO-AM Radio, Sioux Falls, South Dakota)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- USA: National Association of Farm Broadcasting, Platte City, Missouri
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D11634
- Journal Title:
- Airing on the Side of Agriculture
- Journal Title Details:
- May
- Notes:
- 3 pages., Farm broadcaster explains how he adjusting his farm reporting activities during restrictions caused by the current COVID-19 pandemic.
56. virtual outreach: using social media to reach spanish-speaking agricultural workers during the covid-19 pandemic
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ramos, Athena K. (author), Duysen, Ellen (author), Carvajal-Suarez, Marcela (author), and Trinidad, Natalia (author)
- Format:
- unknown
- Publication Date:
- 2020
- Published:
- United States: Taylor and Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12248
- Journal Title:
- Journal of Agromedicine
- Journal Title Details:
- VOL. 25, NO. 4
- Notes:
- 4 pages, Face-to-face outreach and in-person training have traditionally been key strategies in reaching agricultural producers, workers, and communities with safety and health information, but the COVID-19 pandemic has forced outreach educators to be creative and find alternative ways to reach, communicate, and share such information. In this commentary, we describe our use of social media to reach Latino/a cattle feedyard workers with COVID-19 related information. As a result of our effort, we reached over 54,000 people and demonstrated there is an audience for Spanish-language agricultural safety and health information. Social media can be a cost-effective method for virtual outreach in this new normal. We should look at this time as an opportunity to learn more about how our stakeholders obtain information and about how best we can connect with them. Although our outreach methods may be changing, our goal is not – we will continue to work to improve the safety and health of those who work in agriculture.