1. #NoPlant19
1 - 7 of 7
Number of results to display per page
Search Results
2. Benefits of regional food quality labels for Czech producers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sadilek, Tomas (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Czech Republic
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11084
- Journal Title:
- International Journal on Food System Dynamics
- Journal Title Details:
- 10(2) : 195-205
- Notes:
- Available online at www.centmapress.org, Results showed that the producers had seen a positive improvement in sales following acquisition of the regional food quality label, although they had not noticed greater interest in their products during campaigns to support awareness of the label.
3. How new agri-marketers should talk to farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Vincent, David (author / Rooster Strategic Solutions)
- Format:
- Commentary
- Publication Date:
- 2019
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11355
- Notes:
- Online via AgriMarketing Weekly posting of October 16, 2019. 2 pages., Seven tips for new college of graduates (mostly without farm backgrounds) as they join the ranks of agricultural advertising agencies and agribusinesses and begin working with American farmers and ranchers.
4. Interpersonal communication and diffusion of innovation in agriculture sector of Pakistan
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Khan, Masrur Alam (author) and Akhtar, Pervaiz (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Pakistan
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11913
- Journal Title:
- Journal of Development Communication
- Journal Title Details:
- 30(1) : 1-9
- Notes:
- Online from UI Library subscription., Study examined interpersonal influence during the diffusion of agricultural innovation in a rural district of Pakistan. Findings revealed that interpersonal communication had a major role in agricultural activities, particularly that farmers were motivated through face-to-face discussion.
5. The impact of producers' cognitive styles on their purchasing behavior
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Feeney, Roberto (author), Accursi, Federico (author), and Mac Clay, Pablo (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Argentina
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11087
- Journal Title:
- International Journal on Food System Dynamics
- Journal Title Details:
- 10(5) : 498-515
- Notes:
- Available online at www.centmapress.org, Results showed that different segments of producers had distinctive purchasing behaviors. Specifically, analytic-oriented producers tended to focus on product performance and less on the relationship with suppliers when buying their inputs. They also tended to be loyal to input brands, rely less on dealers/retailers and salespeople, and they are willing to change suppliers more often than other producers. Intuitive-oriented producers valued more the relationship with the supplier and are interested in contacting the salesperson if they need a product. Balanced-oriented producers declared to be less loyal to brands, but were more stable in terms of not changing input suppliers frequently.
6. What drives smallholder farmers' willingness to pay for a new farm technology? Evidence from an experimental auction in Kenya
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Channa, Hira (author), Chen, Amy Z. (author), Pina, Patricia (author), Ricker-Gilbert, Jacob (author), and Stein, Daniel (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Kenya
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: D11464
- Journal Title:
- Food Policy
- Journal Title Details:
- 85 : 64-71
- Notes:
- 8 pages., Online via UI electronic subscription., Researchers measured farmer demand for a new agricultural technology , a triple-layered hermetic storage bag which reduces storage loss from insect pests and neutralizes aflatoxin contamination in grain. Findings revealed a highly elastic demand that that the wholesaler could increase profit by lowering the price. Farmers who had prior awareness of the bag were willing to pay 20% more on average than those previously unaware of it. Farmers' valuation of the bags was not significantly different based on the medium (text, audio, or video) through which they received the information.
7. Young farmers and digitalization: from price taker to price maker
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Prayoga, Kadhung (author), Subejo (author), and Raya, Alia Bihrajihant (author)
- Format:
- Research report
- Publication Date:
- 2019-01-01
- Published:
- Indonesia: KnE Publishing, Dubai
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: D10876
- Journal Title:
- KnE Social Sciences and Humanities
- Journal Title Details:
- 3(20): 181-188
- Notes:
- An accompanying paper of the same title represents an earlier version of the journal article, including the Figure 1 and Reference list not included in the html version of the journal article., Via online., Information technology has developed rapidly, particularly in the area of social media. Almost all groups in society now use social media in their day to day activities, and one group that has been greatly impacted is young farmers. Before this era, farmers had difficulty accessing information. This study aims to find out what benefits are obtained and obstacles encountered by the use of social media in farming activities by the young farmers. This paper is descriptive explorative by using a qualitative approach. The data collection technique itself uses in-depth interviews, observations, literature studies, and documentation. The research location was in Bulukerto Village, Bumiaji Sub-District, Batu City which was carried out from November to December, 2017. The informants were chosen because they already used new media to support their farming activities. The result is the use of social media in the agricultural sector is widely used by young farmers in order to increase revenue and to seek information. Even so, there are still a number of problems faced by young farmers when utilizing social media, namely those interested in buying and selling online for agricultural products are not as high as other products and about the trust. The advice that can be given is farmers must post photos of products on Instagram with good pictures and caption. They also can tag others to reshare and spread the product information.