10 pages., via online journal., Purpose: Agricultural extension graduates do not get jobs and farmers are not getting agricultural
extension services, and therefore, both the farmers and agricultural graduates do not receive benefi ts.
The study assessed the interest of agricultural extension students in providing private extension services
to farmers, examined their perception towards private extension services and identifi ed extension skills
possessed by the students.
Research Method: The study comprised all the fi nal year students in the Universities in Osun State. A
two – stage sampling procedure was used to select the respondents. One university was selected from
each category of federal, state and private. A total of 68 respondents were selected and interviewed.
Data collected were analyzed with descriptive and inferential statistics.
Findings: The results show that the mean age, mean years of formal education of the respondents
were 23.75 ± 2.02 and 17.40 ± 1.16, respectively. About half (51.5%) of the respondents had positive
perception towards the private extension service while 57 percent had high interest in providing private
extension services. Majority of them possessed teaching skills (97.1%), innovation dissemination
skills (95.5%) and communication skills (88.2%). Also, sources of agricultural information available
(χ2=22.448), types of sponsors (χ2=6.102) and marital status (χ2=16.535) had a signifi cant association
with respondents’ interest in providing private agricultural extension services.
Research Limitation: The study focuses on the interest of agricultural extension graduates to provide
private extension services; however, these graduates may have an interest in other areas that have not
been investigated.
Original Value: The study provides an insight to show the interest and capability of agricultural students
to be engaged in private extension services as a livelihood
Aldosari, Fahad (author), Al Shunaifi, Mohamed Saleh (author), Ullah, Muhammad Amjad (author), Muddassir, Muhammad (author), and Noor, Mehmood Ali (author)
Format:
Online journal article
Publication Date:
2019-04
Published:
Saudi Arabia: Science Direct
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10318
7 pages., Via online journal., Like many developing countries, agriculture is seen as the vehicle for development also in Pakistan. Our study was aimed to identify the perceptions of farmer community towards the electronic media and relationship between different demographic characteristics of respondents with the use of electronic communication of TV and radio, in Khyber Pakhtunkhwa (KPK), a province of Pakistan. Random sampling technique was used for selecting 183 respondents. Data were analyzed with descriptive statistics and Chi-square. Results revealed that maximum respondents were agreed that mobile and internet can be a useful source of agricultural information and only 1.6 and 5.5% of the respondents were strongly disagreed about information means, respectively. A maximum number of the respondents were undecided about “agricultural helpline can be a useful source of agricultural information”, only 14.2% of the respondents were strongly agreed with this statement. A highly significant relationship was found between age of respondents and application of information received through radio and TV. On the other side, education of the respondents had a highly significant relationship with the application of information received through radio only. Farming experience of the respondents had no significant relationship with the application of information received through TV and radio. Results suggested that extension personnel should motivate and educate the farming community about the use of electronic media (TV, radio, helpline, internet, mobile) for advanced information about agriculture production techniques.
17 pages, via online journal, Translator disclaimer
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ABSTRACT
Purpose: To identify and understand factors influencing farmers’ decisions to engage with extension activities. To understand farmer segments and how these factors vary in order to develop recommendations for future extension delivery.
Methodology: Qualitative data was obtained through semi-structured interviews with 30 Tasmanian dairy farmers. The Theory of Planned Behaviour (TPB) framework was used to identify and explore factors influencing farmer engagement intentions and behaviour.
Findings: There was a negative effect of social influence on experienced farmers’ intention to re-engage with extension, due to the belief extension activities were targeted to less experienced, younger farmers. Perceived control factors limiting engagement included lack of confidence about existing knowledge, resulting in farmers perceiving extension activities as confronting.
Practical implications: Key factors influencing intention to engage and continued engagement with extension were identified. These findings will inform future design and targeting of extension activities to improve initial and continued engagement. Subsequent recommendations are presented.
Theoretical implications: Previous TPB studies on adoption as an outcome of extension have typically focused on quantifying adoption predictions, rather than exploring how social factors interact and influence intentions and behaviours. This paper demonstrates how the TPB can be qualitatively applied to better understand farmer decision making, in this instance with respect to their initial and continued engagement with extension.
Originality/value: This paper demonstrates how the TPB can provide an evidence-based framework to qualitatively explore farmer intentions and behaviour. This approach has led to new insights into farmer decision making that will inform improvements in future extension development.
