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    Start Over Publication Year 2018 Subject Term data analysis Subject Term data collection

    3. How consumers use mandatory genetic engineering (GE) labels: evidence from Vermont

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kolodinsky, Jane (author), Morris, Sean (author), Pazuniak, Orest (author), and University of Vermont
    Format:
    Journal article
    Publication Date:
    2018-10-29
    Published:
    United States: Springer Netherlands
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10315
    Journal Title:
    Agriculture and Human Values
    Journal Title Details:
    36(1) : 117-125
    Notes:
    9 pages., Via online journal., Food labels legislated by the U.S. government have been designed to provide information to consumers. It has been asserted that the simple disclosures “produced using genetic engineering” on newly legislated U.S. food labels will send a signal that influences individual preferences rather than providing information. Vermont is the only US state to have experienced mandatory labeling of foods produced using genetic engineering (GE) via simple disclosures. Using a representative sample of adults who experienced Vermont’s mandatory GE labeling policy, we examined whether GE labels were seen by consumers and whether the labels provided information or influenced preferences. Nearly one-third of respondents reported seeing a label. Higher income, younger consumers who search for information about GE were more likely to report seeing a label. We also estimated whether labels served as information cues that helped reveal consumer preferences through purchases, or whether labels served as a signal that influenced preferences and purchases. For 50.5% of consumers who saw a label, the label served as an information cue that revealed their preferences. For 13% of those who saw the label, the label influenced preferences and behavior. Overall, for 4% of the total sample, simple GE disclosures influenced preferences. For a slight majority of consumers who used a GE label, simple disclosures were an information signal and not a preference signal. Searching for GE information, classifying as female, older age and opposing GE in food production significantly increased the probability that GE labels served as an information source. Providing such disclosures to consumers may be the least complex and most transparent option for mandatory GE labeling.

    4. Opinions of landscape roses available for purchase and preferences for the future market

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Waliczek, T.M. (author), Byrne, David (author), and Holeman, Dan (author)
    Format:
    Journal article
    Publication Date:
    2018-12
    Published:
    United States: American Society for Horticultural Science
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10322
    Journal Title:
    HortTechnology
    Journal Title Details:
    28(6) : 807-814
    Notes:
    8 pages, via online journal, Rose (Rosa ×hybrida) breeders historically have bred plants based on what they personally have deemed attractive and traits required by growers to produce the crop successfully. End-user preferences were not formally considered in breeding decisions. The purpose of this study was to investigate growers’ and consumers’ opinions of roses available on the market and preferences for future roses coming into the market. A web-based survey tool was developed to measure the attributes consumers were considering in purchasing and growing rose plants, their knowledge of diseases and pests, and their hopes for new plants coming to market. A link was sent to horticultural group mailing lists as well as distributed through personal e-mail lists, Facebook, and a news release from Texas A&amp;M University. The survey was posted for 4 months. It included ≈66 questions and took 30 minutes or more to complete. More than 2000 responses were received from rose growers and nursery consumers worldwide. The respondents preferred roses that were disease resistant, with fragrant, abundant, red, and everblooming flowers. The ideal height of the preferred rose shrubs was waist to shoulder-height. Differences were found in preferences between experienced rose growers and those who were not affiliated with rose associations on variables such as the need to use chemicals to manage diseases, the importance of foliage glossiness and large vs. small blooms, the value of roses in the garden setting, the level of difficulty roses pose in growing situations, and the willingness to pay more for a rose shrub in comparison with other garden plants. Differences also were found among age groups and preferences for flower color, fragrance, foliage color, and foliage glossiness. This information could be helpful in targeting marketing of roses.

    5. The communication effectiveness of scientist-stakeholder partnerships addressing agriculture and natural resources issues: An analysis of the media attention and media framing of the Florida water and climate alliance

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Qu, Shuyang (author), Irani, Tracy (author), and Iowa State University University of Florida
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    United States: New Prairie Press
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: D10162
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    102(4)
    Notes:
    15 pages, via online journal article, Scientist-stakeholder partnerships are formed by scientists from academic institutions and industry representatives in an effort to address contingent science issues such as climate change, inform the public and influence public policies. Such organizations often lack expertise in communicating to the public and conducting outreach which are crucial components to building a good reputation. This study selected Florida Water and Climate Alliance [FWCA] as an example of such an organization, exploring its media attention and media framing to assess the visibility and reputation of [FWCA]. Results showed very limited media attention had been devoted to [FWCA]. The framing analysis results indicated that the coverage of [FWCA] is mostly introductory and descriptive information from public institutions, collaborators and funding agencies. These results demonstrate the need for such organizations to increase media visibility and build their reputations through strategic communication. Scientist-stakeholder partnership organizations like FWCA could gain from strategic collaborations with agricultural communications professionals and academic researchers. To better assist in building the reputation for these organizations, recommendations include developing strategic communication plans and conducting research about stakeholders’ and collaborators’ perceptions of an organization’s reputation.

    6. Viewpoint: Beasts of the field? Ethics in agricultural and applied economics

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Josephson, Anna (author) and Michler, Jeffrey D. (author)
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: D11471
    Journal Title:
    Food Policy
    Journal Title Details:
    79 : 1-11
    Notes:
    11 pages., Online via UI electronic subscription, Authors examined ethical issues arising from the collection, management and analysis of data, as well as those faced by researchers as they formulate, fund and disseminate their research. They paid special attention to ethical issues such as data dredging or p-hacking and potential ethical issues arising from interaction with media.