18 pages., Online via UI e-subscription., "This article addresses the interaction between social movements and the media. Based on qualitative research into the media coverage of occupational diseases linked to pesticides, we show how professionals from the journalism sector have helped farmers who felt they were victims of such products get involved in a political cause. Given that sociologists have alerted to the risks of media-centric analyses, we also point up the role of other parties - environmental activists and legal professionals - in the interaction between the media and victims, and we underscore that the latter develop strategies to control their image in the media and express their own political voice in the public sphere."
Abstract online via Ebscohost., Authors analyze 490 television news broadcasts featuring Brattany's "green algae" between 1986 and 2015. "The problem has evolved over the past thirty years. It was first depicted as a hindrance to tourism due to urban pollution. It then was classified as an ecological disaster caused by agricultural productivism. Finally, it is currently considered a possible launch pad for sustainable development projects at the territorial level. The media have shaken up the region's political agenda and in so doing, they have hastened the reassessment of the 'Breton agricultural model'."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08820
Notes:
Pages 487-509 in Rob Roggema (ed.), Agriculture in an urbanizing society volume one: proceedings of the sixth AESOP conference on sustainable food planning. United Kingdom: Cambridge Scholars Publishing. 549 pages.
Online via keyword search of UI Library eCatalog, Examines the Agriculteur Norman newspaper published by the departmental federations of the FNSEA (National federation of farm operator unions) in the Basse-Normandie region of France. Findings from interviews with editors and union employees showed how the paper differs greatly from a typical union bulletin.
15 pages., The paper analyses characteristics of vertical relationships of organic supply chains with a specific focus on the processing and retailing sectors. The analysis takes into account different regions of the EU Mediterranean area. Data were collected through interviews using an ad hoc questionnaire. The survey was based on a sample of 306 firms, including processors and retailers. The analysis revealed that a relevant aspect for the processing firms of organic products concerns the guaranteeing of safety and quality levels for the products. The main tools to implement the quality management are based on the adoption of specific production regulations and quality controls. The premium price most frequently applied by processors ranges from 10% to 40% and similar values are revealed for retailers. The diffusion of supply contracts allows the vertical coordination between agriculture and processing firms in the organic supply chains. The main distribution channels for the processing firms are represented by specialised shops in organic products, direct sales and supermarkets.
