Online via keyword search of UI Library ecatalog., Report of newspaper reading among 241 farmers in Gujarat State, India. Findings suggested that newspapers play an important part in popularizing the agricultural practices of farmers. Author recommended that sufficient space should be given to agricultural information, and it should be published on time, more understandable, interesting, acceptable to readers, and in regional-language newspapers.
Leggette, Holli R. (author), Jarvis, Holly (author), and Walther, David (author)
Format:
Paper
Publication Date:
2015
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05797
Notes:
Paper presented in the Agricultural Communications Section of the annual conference of the Southern Association of Agricultural Scientists, Atlanta, Georgia, January 31-February 1, 2015. 25 pages.
USA: Oxford University Press, New York City, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06837
Notes:
Includes perspectives about reporting techniques used in the CBS documentary, "Harvest of Shame." Also refers to communications impacts of the classic book, Silent Spring, by Rachel Carson.
