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    Start Over Publication Year 2013 Subject Term food industry Subject Term marketing

    1. Challenges and opportunities for change in food marketing to children and youth: workshop summary

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Institute of Medicine (author)
    Format:
    Book
    Publication Date:
    2013
    Published:
    USA: National Academies Press, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02363
    Notes:
    Report of a workshop of the Institute of Medicine's Standing Committee on Childhood Obesity Prevention, held in Washington, D.C., November 5, 2012. 76 pages.

    3. Fresh vegetable growers' risk perception, risk preference and choice of marketing contracts: a choice experiment

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Vassalos, Michael (author), Hu, Wuyang (author), Woods, Timothy A. (author), Schieffer, Jack (author), and Dillon, Carl R. (author)
    Format:
    Paper
    Publication Date:
    2013-02-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00908
    Notes:
    Paper presented at Southern Agricultural Economics Association annual meeting, Orlando, Florida, February 3-5, 2013. 39 pages.

    4. Promoting Hershey: the chocolate bar, the chocolate town, the chocolate king

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lamme, Margot Opdycke (author) and Parcell, Lisa Mullikin (author)
    Format:
    Journal article
    Publication Date:
    2013
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05862
    Journal Title:
    Journalism History
    Journal Title Details:
    38(4) : 198-208
    Notes:
    Authors describe how the Mennonite orientation of founder Milton Hershey emphasized promotional strategies that conveyed deeper meaning and more complex ideas to employees, consumers and visitors about the value of quality, community, harmony, purity and social compassion.