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    Start Over Publication Year 2008 Subject Term advertising Subject Term food

    5. Creative strategies in viral advertising: an application of Taylor's six-segment message strategy wheel

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Golan, Guy J. (author) and Zaidner, Lior (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36506
    Journal Title:
    Journal of Computer-Mediated Communication
    Journal Title Details:
    13(4) : 959-972

    6. Cygnus shtters 56-year-old food trade title: advertising was challenged, publisher says

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fell, Jason (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 129 Document Number: D11273
    Journal Title:
    Folio
    Notes:
    November 19 issue via online. 2 pages., "Cygnus Business Media this week folded its monthly food and agriculture group trade magazine, Frozen Food Age."