Dooley, Kim E. (author), Murphrey, Theresa Pesl (author), Miller, Rene P. (author), Doerfert,David L. (author), Burris, Scott H. (author), and Dooley, Larry M. (author)
Format:
Paper
Publication Date:
2008
Published:
USA: American Association of Agricultural Education
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29476
Journal Title Details:
27 : 266-279
Notes:
Proceedings of the 2008 WesternRegion AAAE Research Conference.
Dooley, Kim E. (author), Doerfert, David (author), Murphrey, Theresa Pesl (author), Burris, Scott (author), Miller, Rene P. (author), and Dooley, Larry M. (author)
Format:
Paper
Publication Date:
2008-04-19
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29993
Notes:
Presented at the Western Region American Association for Agricultural Education Research Conference, Park City, Utah, April 16-19, 2008. 15 pages.
Miller, Rene P. (author), Doerfert, David L. (author), Dooley, Kim E. (author), Murphrey, Theresa Pesl (author), Burris, Scott H. (author), and Dooley, Larry M. (author)
Format:
Paper
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01966
Notes:
Paper presented at the Western Region AAAE Research Conference, Park City, Utah, April 16-19, 2008. 15 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11823
Notes:
Thesis in partial fulfillment of a Master of Science degree, A.Q. Miller School of Journalism, Kansas State University, Manhattan. 103 pages. Retrieved by online keyword searching. Only the title page, abstract, content section, and discussion section are printed for reference., Case analysis of a video that went viral, "I'm farming and I grow it." It was created by three Kansas farm boys. Author used two theories, Uses and Gratifications and Two-Step Flow, to identify key factors in the success. The study also provided a model to help a non-professional video go viral, based on previous research and this case study.
