Abbott, Barbara B. (author), Berkland, Melva L. (author), and Extension Communication Systems, Iowa State University, Ames, IA
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07837
Notes:
James F. Evans Collection, Mimeographed, 1994. 6 p. Paper presented at the International Agricultural Communicators in Education Conference, Moscow, ID/Pullman, WA, July 16-20, 1994.
Beck, Howard W. (author), Cilley, Mary L. (author), and Beck: Department of Agricultural Engineering, University of Florida; Cilley: Department of Agricultural Education and Communication, University of Florida
Format:
Journal article
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C07854
James F. Evans Collection, Agricultural communicators are accustomed to acting as change agents. Now communicators face the challenge of dealing with technological changes that are reshaping their own profession. A case history is presented of electronic delivery of Extension information at the University of Florida's Institute of Food and Agricultural Sciences (IFAS). This paper examines the role of the technical communicator within an evolving framework of institutional change. It is seen that tasks traditionally performed by editors and artists are in one sense unchanged, although they are now performed by computers. However, there are new opportunities for communicators, especially in the areas of user interface design and knowledge management, that are made possible by the new computer medium.
21 pages, Online via UI Library subscription., Author described a series of CD-ROMs containing many of the publications that the agricultural extension agents use when assisting the public. Included information about development and design of the CD-ROMs, assessed their impact on extension agents and librarians, and offered recommendations for future enhancements of the disk design.
Botha, C.A.J. (author / Faculty of Biological and Agricultural Sciences, Department of Agricultural Economics Extension and Rural Development, University of Pretoria)
Format:
Journal article
Publication Date:
1994
Published:
South Africa
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08425
James F. Evans Collection, Institutional restructuring of agricultural services in South Africa has become essential because of (1) significant political changes (2)the unacceptable dualistic nature of extension servicing (3) changed views on development and extension. There are several ways to describe the practice of agricultural extension. In this article the view of Axinn (1988) on the alternative approaches to extension is used to show the applicability of each approach for different extension institutions, the probability of each approach being adopted by the institutions as well as the type of farmer that each institution is likely to service. (original)
Sonka, Steve (author / Professor of Agricultural Management, University of Illinois)
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08057
Notes:
James F. Evans Collection, In: The Information Age: what it means for extension and its constituents. Columbia, MO: Cooperative Extension Service, University of Missouri, 1994. (Proceedings of a North Central Region Extension workshop for marketing and management specialists, May 24-26, 1994, St. Louis, MO.) p. 251-256.
