In an issue located in a chronological file entitled "INTERPAKS - Newsletter" from the International Programs records of the Agricultural Communications Program, University of Illinois., From the International Programs records of the Agricultural Communications Program, University of Illinois, Urbana-Champaign., Author introduces reasons why top-down management and decision making generally results in ineffective extension systems. Also addresses reasons why resistance to organizational change is so persistent and difficult. "Huge benefits will come from changing to a decentralized system that fosters acceptance of responsibility through incentives and provides for local programming through involvement and interaction with the clientele."
Nostbakken, Richard (author / Director, Communications Division, International Development Research Council)
Format:
Speech
Publication Date:
1990-11
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09591
Notes:
Delmar Hatesohl Collection, Comments at the ACCE/IDRC Communications Seminar, Nairobi, Kenya, November 14-16, 1990. 1 page., Speaker emphasizes the role of communicators as facilitators, cooperators, bridge builders. "They know theory but have a healthy skepticism about it."
Describes the differing roles of science and public journalism. Notes an increase in the number of science and health reporters who have advanced training in the fields they cover and a growing number of reporters being assigned to cover health-risk stories. Also notes development of a new form of journalism devoted to service rather than news.
In an issue located in a chronological file entitled "INTERPAKS - Newsletter" from the International Programs records of the Agricultural Communications Program, University of Illinois., From the International Programs records of the Agricultural Communications Program, University of Illinois, Urbana-Champaign., Summary of a presentation by Charles H. Antholt, Asian Region of the World Bank, at an Extension seminar in Islamabad, Pakistan, March 7, 1990. Case examples of new factors to be considered involving the relevance and responsiveness of agricultural extension: interdependence of nations thrugh trade and telecommunications, limits of land an water resources, and budgetary constraints in all governments. Caneed for closer integration between agricultural universities and extension.
In an issue located in a chronological file entitled "INTERPAKS - Newsletter" from the International Programs records of the Agricultural Communications Program, University of Illinois., From the International Programs records of the Agricultural Communications Program, University of Illinois, Urbana-Champaign., First-hand experience in a technical assistance program aimed at the transfer of the extension function from an established government base to a new university base, capitalizing on the university's competencies in instruction and capacities in technology development - and experience with the next-best alternative when the optimum could not be realized.
In an issue located in a chronological file entitled "INTERPAKS - Newsletter" from the International Programs records of the Agricultural Communications Program, University of Illinois., From the International Programs records of the Agricultural Communications Program, University of Illinois, Urbana-Champaign., Review of articles by Robert Rodale, Robert E. Wagner, Dennis Keeney, and Peter E. Hildebrand in the July-September 1990 issue Journal of Production Agriculture. Authors send messages to "many former outsiders" in the "agricultural road:" inventors, consumers, lobbyists, politicians, environmentalists, input suppliers, and scientists. "...they must now share their power to transform agriculture."