Newcombe, John (author), Hanson, Glen (author), Reiman, Roy (author), and White, Jan (author)
Format:
Summary
Publication Date:
1982-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09589
Notes:
Delmar Hatesohl Collection, From a conference of the American Agricultural Editors' Association. 2 pages., Summary of remarks and suggestions from a panel engaged in design, publishing and journalism education.
Delmar Hatesohl Collection, Author addresses "a kind of 'siege mentality' among producers." Suggests that it may make them feel better, "but it doesn't work."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09663
Notes:
Cambridge Reports National Omnibus Survey, January 1982, based on 1,500 personal interviews with U.S. adults. Results obtained from Roper Center for Public Opinion Research, iPOLL. 2 pages., Summary of responses to survey question ID 395549 about how the respondent feels about television commercials that advertise agricultural products, like herbicides and seed.
Positive: 18%
Neutral: 57%
Negative: 17%
Don't know: 8%