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    Start Over You searched for: Publication Year 1961 Remove constraint Publication Year: 1961 Subject Term milk Remove constraint Subject Term: milk

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    1. Changing attitudes is growing challenge to the most capable of communicators

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    2. Heart disease problems may be around a long time-- dairymen cannot ignore it

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    3. Milk is still highly respected-- dairymen must repeat often the reason

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    5. People must be told more effectively how dairy products fit in weight control

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    6. Problem --solving usually begins with a very big measure of confidence

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    7. Public attitudes study proves again : give people credit for being intelligent

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    8. Selective perception is a tricky factor in trying to communicate a message to people

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    9. Special events provide excellent reasons for extra public relations efforts

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    10. Year end provides a good time to take inventory of our public relations ideas

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