1. Do farmers get an equal bang for their buck from generic advertising programs? A theoretical and empirical analysis Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Kaiser, Harry M. (author) and Chung, Chanjin (author) Format: Journal article Publication Date: 2000-07 Published: USA Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22305 Journal Title: Journal of Agricultural Economics Journal Title Details: 25(1) : 147-158 Notes: Analytic results indicate that producers having less elastic supply response capture more benefits per dollar expended than producers with more elastic supply response.
