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    Start Over Subject Term persuasion Journal Title International Journal of Advertising

    1. Effort investment in persuasiveness: a comparative study of environmental advertising in the United States and Korea

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Yoon, Sukki (author), Kim, Yeonshin (author), and Baek, Tae Hyun (author)
    Format:
    Journal article
    Publication Date:
    2016-01
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: D07128
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    35(1) : 93-105

    2. Environmental threat appeals in green advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hartmann, Patrick (author), Apaolaza, Vanessa (author), D'Souza, Clare (author), Barrutia, Jose M. (author), and Echebarria, Carmen (author)
    Format:
    Journal article
    Publication Date:
    2014
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D07027
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    33(4) : 741-765

    4. International food advertising, pester power and its effects

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McDermott, Laura (author), O'Sullivan, Terry (author), Stead, Martine (author), and Hastings, Gerard (author)
    Format:
    Journal article
    Publication Date:
    2006
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36487
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    25(4) : 513-540

    5. Pro-environment advertising messages: the role of regulatory focus

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bhatnagar, Namita (author) and McKay-Nesbitt, Jane (author)
    Format:
    Journal article
    Publication Date:
    unknown
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07220
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    35(1) : 4-22