1. Causes and consequences of follower firms' low-fat food advertising spending Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Dacko, Scott G. (author) Format: Journal article Publication Date: 2000 Published: International Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36484 Journal Title: International Journal of Advertising Journal Title Details: 19 : 449-470
2. Just where does corporate responsibility end and consumer responsibility begin? The case of marketing food to kids around the globe Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Mueller, Barbara (author) Format: Journal article Publication Date: 2007 Published: International Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36485 Journal Title: International Journal of Advertising Journal Title Details: 26(4) : 561-564