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    Start Over Journal Title Indian Journal of Extension Education

    12. A new look at adopter categories and an alternative proposal for target grouping of farming community

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ban, A. W. van den (author), Chamala, Shankariah (author), and Roling, Niels (author)
    Format:
    Journal article
    Publication Date:
    1980
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07420
    Journal Title:
    Indian Journal of Extension Education
    Journal Title Details:
    16 (1/2) : 1-18
    Notes:
    INTERPAKS, Offers an analysis of the conventional literature on adoption practices and adoptive categories. Examines the theoretical basis, and the empirical validity of adoption categories, as well as the extension worker's reliance on adoption categories for the dissemination of information in development activities and in research. Observation has led to the conclusion that adopter categories which can be empirically identified have been erroneously used in practice while the theory on which they are based is questionable. Draws attention to some of the dysfunctional effects of this largest grouping and the trickle down strategy used in extension for rural development. The analysis calls for a different approach to the categorization of the farming community. The main aim is to start with the people and then categorize the social system according to some important variables which will result in a homogeneous target group being isolated for specific extension activities.

    13. A paradigm of factors contributing to communication fidelity with reference to high-yielding varieties programme

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jha, P.N. (author) and Singh, K.N. (author)
    Format:
    Journal article
    Publication Date:
    1970
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 1 Document Number: B00102
    Journal Title:
    Indian Journal of Extension Education
    Journal Title Details:
    6 (3/4) : 1-11
    Notes:
    AgComm Teaching

    14. A scale for measurement of agricultural progressiveness of a village

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Singh, J. (author), Singh, K.N. (author), Singh, S.N. (author), and Pal, K. (author)
    Format:
    Journal article
    Publication Date:
    1972
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18975
    Journal Title:
    Indian Journal of Extension Education
    Journal Title Details:
    8(3/4) : 25-31

    20. A scale to measure farmers' attitude towards high-yielding varieties programme

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jha, P.N. (author) and Singh, K.N. (author)
    Format:
    Journal article
    Publication Date:
    1973
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05388
    Journal Title:
    Indian Journal of Extension Education
    Journal Title Details:
    9 (3/4) : 81-86
    Notes:
    Evans, cited reference