1. Telenovela reception in rural Brazil: gendered readings and sexual mores Collection: Agricultural Communications Documentation Center (ACDC) Contributers: La Pastina, Antonio (author) Format: Journal article Publication Date: 2004 Published: Brazil Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36512 Journal Title: Critical Studies in Media Communication Journal Title Details: 21(2) : 162-181