1. Generic advertising and the structural heterogeneity hypothesis Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Kinnucan, H. W. (author) and Venkateswaran, M. (author) Format: Journal article Publication Date: 1994 Published: Canada Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14816 Journal Title: Canadian Journal of Agricultural Economics Journal Title Details: 42 : 381-396
