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    Start Over Subject Term evaluation Subject Term marketing communication Journal Title Agri Marketing

    1. Comparing B2B and agri-marketers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Semler, Jack (author)
    Format:
    Journal article
    Publication Date:
    2014-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02926
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(5) : 25
    Notes:
    Report of research comparing use and evaluation of media by agri-marketers and business-to-business marketers. Results show significant differences.

    3. Make a critical difference in the success of your campaign: the importance of measuring ad recognition

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McLendon, Tamara (author)
    Format:
    Journal article
    Publication Date:
    2005-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23174
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(8) : 52-54
    Notes:
    Describes use and effectiveness of Web-based surveys, assessing recognition of brand-blinded ads.

    4. Marketing agencies roundup

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    King, Julia (author), Young, Jeff (author), Unterweger, Brittany (author), Fleck, Laurie (author), Henderson, Kerry (author), Ries, Rhonda (author), and Walter, Jeff (author)
    Format:
    Journal article
    Publication Date:
    2019-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10585
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(4) : 22-28
    Notes:
    via library catalog., Reports from eight agri-marketing communications agencies on what's new and vital in their profession.

    5. Quality vs. quantity of audience: the problem of search engine marketing in concentated B2B markets like ag

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cooper, Hyler (author)
    Format:
    Journal article
    Publication Date:
    2008-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28358
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(8) : 50-51
    Notes:
    Posted at http://www.agrimarketing.com

    8. What's new in the agency business?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Martin, Diane (author), Nickerson, Greg (author), Levitt, Katie (author), Reierson, Roger (author), VonderHaar, Tina (author), Tessman, Marcy (author), McClelland, Rob (author), Henderson, Kerry (author), and Jarvis, John (author)
    Format:
    Article
    Publication Date:
    2013-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01546
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(4) : 25-26. 28, 30

    9. Working with agencies update

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Graham, Ben (author), Young, Jeff (author), Tessmann, Marcy (author), Charpentier, Tina (author), Steever, Sara (author), Jacobsen, Marie (author), and Martin, Diane (author)
    Format:
    Journal article
    Publication Date:
    2018-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09556
    Journal Title:
    Agri Marketing
    Journal Title Details:
    56(4) : 22, 24, 26, 28