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    Start Over Subject Term advertising Subject Term media effectiveness Subject Term rural broadcasting Journal Title Agri Marketing

    4. Creative differences

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Reddick, Bekah (author)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19067
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(10) : i6-8
    Notes:
    On creative (or lack of creative) use of radio for agricultural advertising.

    5. New realities continue

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19068
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(10) : i10
    Notes:
    Two agrimarketing communicators discuss the changing environment in agricultural business and how farm radio must react to these new realities.

    7. The state of farm broadcasting

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Farmarkis, Bill (author), Coyle, Rick (author), McGill, Vic (author), and Vanderwert, Anita (author)
    Format:
    Journal article
    Publication Date:
    2007-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26495
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(8) : 35-37
    Notes:
    Posted at www.agrimarketing.com/?i=October%202007, Representatives of four media sales firms provide a current overview of the marketplace for farm broadcasting.