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    Start Over Publication Year 2005 Journal Title Agri Marketing

    42. New words for a new media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Mays, Steve (author)
    Format:
    Journal article
    Publication Date:
    2005-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21984
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(2) : 28
    Notes:
    Discusses streaming audio, blogs and RSS (Real Simple Syndication) as factors in the development of new ways in which to use "old" media (radio) and "new" media (Web based).

    44. Not your average grower meeting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hickel, Sabrina (author)
    Format:
    Journal article
    Publication Date:
    2005-06
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22349
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(5) : 58-59
    Notes:
    Describes the format for "yield rallies" sponsored by Monsanto to communicate with corn growers.

    46. PBS takes California tv series national: America's Heartland to showcase rural entrepreneurialism

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Krebs, Candace (author)
    Format:
    Journal article
    Publication Date:
    2005-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23377
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(9) : 36-37
    Notes:
    New "magazine-style agricultural television program, called America's Heartland, will start appearing this fall on about 142 PBS affiliated stations nationwide with plans to reach 60 percent of the national viewing audience by next year."

    48. Plot tours go virtual: when dealer attendance dropped at summer field days, Mycogen Seeds turned to electronic supplemental training to zero in on product positioning

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ross, Ron (author)
    Format:
    Journal article
    Publication Date:
    2005-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23177
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(8) : 28-29

    50. Project EverGreen: generating millions of consumer impressions without spending millions of dollars

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gardner, Den (author)
    Format:
    Journal article
    Publication Date:
    2005-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23381
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(9) : 58-59
    Notes:
    Reports on efforts of an alliance of large and small companies, associations, contractors and suppliers who provide services and products for green spaces.