Skip to search
Skip to main content
Skip to first result
Search
Search Results
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2004-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20486
Journal Title:
Agri Marketing
Journal Title Details:
42(4) : 38-39
Notes:
Report of research about evolving relationships between advertising agencies and clients they serve. Questions: What makes an agency indispensable to its clients? Preferred agency compensation structure? Changes in client-agency relationships that are
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2004-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20414
Journal Title:
Agri Marketing
Journal Title Details:
42(3) : 12-13
Notes:
Describes efforts of the firm to "better align itself with the environmental, social and financial expectations of its many stakeholders." Operating companies of Altria include Kraft Foods, Philip Morris USA and Philip Morris International.
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2004
Published:
Canada
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19834
Journal Title:
Agri Marketing
Journal Title Details:
42(1) : 38
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Alexander, Corinne (author), Foley, Daniel (author), and Wilson, Christine (author)
Format:
Journal article
Publication Date:
2004-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20148
Journal Title:
Agri Marketing
Journal Title Details:
42(2) : 40, 42
Notes:
Survey report from the Purdue University Center for Food and Agricultural Business describes types of buyers: business, economic and relationship.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Smith, Lyndsey (author)
Format:
Journal article
Publication Date:
2004-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20709
Journal Title:
Agri Marketing
Journal Title Details:
42(5) : 34-36
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Reddick, Bekah (author)
Format:
Journal article
Publication Date:
2004-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21800
Journal Title:
Agri Marketing
Journal Title Details:
42(9) : 30-31
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2004-09
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21495
Journal Title:
Agri Marketing
Journal Title Details:
42(7) : 42-43
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Erickson, Kathleen (author)
Format:
Journal article
Publication Date:
2004
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19831
Journal Title:
Agri Marketing
Journal Title Details:
42(1) : 26-29
Notes:
Part of a section on relationship marketing. Features results of the Commercial Producer Survey conducted by the Purdue University Center for Food and Agricultural Business.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Fulton, Joan (author)
Format:
Journal article
Publication Date:
2004-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21165
Journal Title:
Agri Marketing
Journal Title Details:
42(6) : 34, 36
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Reddick, Bekah (author)
Format:
Journal article
Publication Date:
2004
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19830
Journal Title:
Agri Marketing
Journal Title Details:
42(1) : 22-24
Notes:
Features relationship marketing program of Pioneer Hi-Bred International - training and professional development of sales force, web site and magazine for growers.