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    Start Over Publication Year 1986 Journal Title Agri Marketing

    41. Preparing for bad PR

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kallus, T. (author / T.A. Kallus & Associates, Raleigh, N.C.) and T.A. Kallus & Associates, Raleigh, N.C.
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 58 Document Number: C01697
    Journal Title:
    Agri Marketing
    Journal Title Details:
    24(11) : 70-71

    42. Rebuttal : starch official counters findings of Marketmath report on FARMS questioning method

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Mackintosh, D. (author)
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 57 Document Number: C01503
    Journal Title:
    Agri Marketing
    Journal Title Details:
    24(8) : 28
    Notes:
    James F. Evans Collection; See also C01502, C01504

    43. Recommendation : group offers suggestions for improvement of Starch FARMS methodology

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnston, S.T. (author / Agri Marketing) and Agri Marketing
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 57 Document Number: C01504
    Journal Title:
    Agri Marketing
    Journal Title Details:
    24(8) : 29,39
    Notes:
    James F. Evans Collection; See also C01502, C01503

    44. Sounding the battle cry : when you're in trouble, can a quick slogan do the trick?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Strock, Clancy (author / Senior Vice President and Creative Director, Kendrick Advertising Inc., St. Louis, MO) and Senior Vice President and Creative Director, Kendrick Advertising Inc., St. Louis, MO
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01105
    Journal Title:
    Agri Marketing
    Journal Title Details:
    24(3) : 56
    Notes:
    AgComm Teaching

    45. Starch survey challenged : study funded by the Agricultural Publishers Association finds faults in 1985 FARMS methodology

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Greene, J. (author / Marketmath Inc., New York) and Marketmath Inc., New York
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 57 Document Number: C01510
    Journal Title:
    Agri Marketing
    Journal Title Details:
    24(7) : 56-58
    Notes:
    James F. Evans Collection

    46. Taking a closer look at TV advertising : costs vs. benefits, is it that simple?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Mangold, G. (author)
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA: Skokie, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 56 Document Number: C01466
    Journal Title:
    Agri Marketing
    Journal Title Details:
    24(6): 34-39
    Notes:
    James F. Evans Collection

    47. Taking cattlemen by storm : how Ivomec led a revolution in feedlot parasite control

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Elkins, C.J. (author / DFS/Wegener Agricultural Group, New York) and DFS/Wegener Agricultural Group, New York
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 58 Document Number: C01669
    Journal Title:
    Agri Marketing
    Journal Title Details:
    24(12) : 30, 31, 41