Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36839
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 80. 5 pages., "We come to this annual meeting after finishing up a fiscal year that constitutes probably the most difficult period in the history of our organization."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36820
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 10, Special Bulletin No. 45. 6 pages., Delivered at the departmental session of the Agricultural Publishers Association in Washington, D.C., May 20, 1930.
Sweet, Charles E. (author / President, APA) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1946-04-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36963
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 16, Delivered at the annual meeting of the American Association of Advertising Agencies, April 10, 1946. 2 pages., Describes challenges and costs of gathering readership information in rural areas, as well as several research techniques considered by the Advertising Research Foundation.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36833
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 10. 2 pages., Explains at the annual Board meeting how APA is addressing this long period of business challenge.
