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    41. How local is local? Consumer preference for steaks with different food mile implications

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    42. Identification and Evaluation of Viable Market Opportunities for Organically-Grown Aquatic Products: Results from the Focus Group Meetings

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    43. Identification of key components for a new urban food strategy - results of a delphi study in Cologne, Germany

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    44. Is there need for more transparency and efficiency in cause-related marketing?

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    45. Knowledge, attitude and perceptions of Bangladesh civil society on rice biotechnology research

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    46. Louisiana consumer perceptions of environmental practices in farming

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    47. Market responses to information conveying mixed message: - prediction of informational impacts on consumer willingness to pay for eggs from welfare enhanced cage systems using discrete choice experiments

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    48. Measures of online advertising effectiveness: the case of orange juice

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    49. Narrowing the farm-to-plate knowledge gap through semiotics and the study of consumer responses regarding livestock images

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    50. Our products are safe (don't tell anyone!). Why don't supermarkets advertise their private food safety standards?

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