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    Start Over Format Paper Publication Year 2005 Subject Term agribusiness

    1. Complete information and marketing solution for professionals in agronomy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Friedrichsen, Mary (author)
    Format:
    Paper
    Publication Date:
    2005-07-19
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25774
    Notes:
    Presented at InfoAg 2005, July 19-21, 2005, Springfield, Illinois. 11 pages., Describes a DTN Advisor service for agri-marketers from the DTN Network.

    2. Publisher's choice: the influence of publishers and advertisers on agri-business magazines

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Evans, James F. (author) and Banning, Stephen A. (author)
    Format:
    Paper
    Publication Date:
    2005-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23966
    Notes:
    Presented at the Association for Education in Journalism and Mass Communication conference in San Antonio, Texas, August 2005. 13 pages., Report of qualitative research among a sample of U.S. agricultural advertisers and commercial farm publishers regarding their concerns and their perspectives about managing the editorial-advertising "wall." Authors employed a contractualist model in which power within the reader-publisher-advertiser triad requires mutual agreement by all parties.

    3. The Swiss agricultural press is changing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hagmann, Ruedi (author)
    Format:
    Paper
    Publication Date:
    2005-09-03
    Published:
    Switzerland
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C23032
    Notes:
    Presented at the 2005 Congress of the International Federation of Agricultural Journalists,Thun, Switzerland, August 31-September 4, 2005. 5 pages., Describes concentration taking place in agricultural publishing in Switzerland, along with opening of agricultural trade and prospects of limited state subsidies to agriculture. Predicts that the number of agricultural publications will fall.