Online from publication. 3 oages,, Sponsored article summarizes IRI survey data on seasonality of potato sales, purchase levels, and shopper responses to several display strategies.
21 pages., Economic analyst provided evidence of "the deplorable state of affairs in the analytical procedure employed in the evaluation of the effects of advertising in the agricultural field."
Online from publication. 2 pages., Report on retail grocers using retail display sleeves to capture the attention of shoppers seeking a suitable side dish for their prepared, at-home meals. Cited as specially effective for secondary display at the meat counter or in the seafood department. "MountainKing's display sleeves present images of various meal possibilities with the company's different potato varieties."